Global Reach

ARMOR INDONESIA Shows Off Its Workshop Hero Booth

ARMOR’s international partner ARMOR INDONESIA owned by Martin Chandra of Internusa Indonesia, debuted its new custom-built Workshop Hero™ tradeshow booth at the “2017 Kustomfest No Boundaries” show last fall in Jogjakarta, Indonesia.

The new booth was designed to look like an old workshop, the ideal backdrop for the display and sale of ARMOR INDONESIA’s Workshop Hero line of products Metal Rescue® Rust Remover Bath, Metal Rescue® GEL, and Dry Coat™ Rust Preventative.

Every detail of the booth’s décor was designed to coordinate with its workshop-theme — display tables made from vintage oil drums, a wood bar, onsite vintage motorcycles, and signs such as “Metal Rescue Rust Remover Bath,” “My Parts Aren’t Rusty,” and “Rust-Free Klinik.”  With more than 15 team members on hand to staff the booth, all wearing their official Workshop Hero t-shirts, ARMOR INDONESIA and its Workshop Hero booth made quite a showing!