Workshop Hero™ and its Workshop-themed Booth Bring Metal Rescue and Dry Coat to the Masses
Workshop Hero™ joined the ranks of more than 6,300 other members of the Specialty Equipment Market Association (SEMA) at its annual automotive specialty products tradeshow held in Las Vegas. The SEMA show is the crème-de-la-crème of tradeshows and the 4-day event boasted attendance of over 145,000 this year.
“This is Workshop Hero’s fifth year at this event and we continue to come back year-after-year because this venue gives us an opportunity to showcase our award-winning products in front of domestic and international buyers,” said David Yancho, Vice President of Sales and Marketing. “When we are able to demonstrate how our Metal Rescue and Dry Coat rust removal and rust preventative products are water-based, non-toxic, non-hazardous and clean, safe and easy to use, people’s jaws drop but seeing is believing!”
Metal Rescue Rust Remover Bath is a five-time winner of SEMA’s Global Media Award and the Automotive Aftermarket Products Expo (AAPEX) Product Showcase Award and Dry Coat Rust Preventative Spray is also a winner of the 2013 AAPEX Product Showcase award.
Workshop Hero’s 2015 SEMA exhibit space not only housed the company’s unique workshop-like booth, it also displayed two custom-built motorcycles. The “Pangelino,” a 1949/2015 Harley Panhead and the “Solomon Special,” a 1976 Shovelhead from Rick Bray of RBK Kustom Speed.
“Our presence at the SEMA show is a valuable ‘touch point’ with a population of customers that is perfectly matched with our product’s features and benefits,” Yancho added. For an insider’s look at what the SEMA show is all about, check out the video below -- it's 4 days of SEMA in 90 seconds.
Metal Rescue Rust Remover Bath and its companion product Dry Coat Rust Preventative are non-toxic, water-based and clean, safe and easy to use. Look for them both in consumer-appropriate sizes of one and five-gallons or in industrial quantities including our 55 gallon drums and 330 gallon totes.
Workshop Hero™ and the members of its Workshop Hero Nation are those who like to work less and play more. To learn more about Workshop Hero, the consumer brand of Armor Protective Packaging®, visit our website.
