Last month, Armor Protective Packaging® (ARMOR) hosted a community fundraising classic car show with all proceeds to benefit the local chapter of the Salvation Army. The event, officially titled the ARMOR Great Pumpkin Classic Car Show, was held in Howell, Michigan, home to ARMOR’s international headquarters and it was a big success.
On October 13th, a record-breaking 450 cars registered and were onsite to participate; 61 awards were given; and most importantly, a total of $17047.10 was raised for The Salvation Army of Livingston County.
While this year was the 11th year of the car show, it was the first year that ARMOR took on the role as event organizer and founding sponsor. “For ARMOR it just made sense to combine our love of community and The Salvation Army of Livingston County with our expertise in rust prevention and rust removal products — perfect for classic car restoration. It was a great day!” said Dave Yancho, Vice President of Sales and Marketing for ARMOR.
In 2015, ARMOR formalized its commitment to service and support of the community with the establishment of its employee volunteer program named VALOR — Volunteers of ARMOR. As part of VALOR, all ARMOR employees are given 24 hours of paid time off to serve and volunteer. Most recently, VALOR secured its 501(c)(3) designation and incorporated as a non-profit organization.
The success of the ARMOR Great Pumpkin Classic Car Show is shared with the community members, groups and businesses from the area that were also an integral part of the event. The day kicked off with the National Anthem sung by a local high school choir along with a jet flyover piloted by an area resident. Sponsoring local businesses attended and manned displays, local food trucks and vendors provided food, a live band entertained during the lunch hour and show attendees made donations to Salvation Army in lieu of any spectator admission fees.